Healthcare AI

Best AI Healthcare Voice Agents

A healthcare voice agent is AI that answers or makes phone calls for a clinic, hospital, insurer or drug maker. On the patient side it books appointments, handles refills and reminds people about screenings. On the back-office side it calls insurance companies to check benefits and chase prior authorisations, so staff do not sit on hold. These agents use large language models plus speech recognition and a synthetic voice, and they write results back into the electronic health record (EHR).

We ranked eight vendors on compliance and safety, independent evidence, EHR integration, conversation quality, scale and pricing access. We weighted independent sources, such as KLAS customer research, above vendor case studies. For general-purpose tools such as Retell or Vapi, see our best AI voice agents ranking. This page compares products for healthcare organisations; it is not medical or legal advice.

Quick answer

Assort Health is the best voice agent for specialty and ambulatory practices: it covers 23+ specialties, integrates with 15+ EHR and practice systems, and earned a 94.5 score with A+ loyalty ratings in an August 2026 KLAS spotlight (limited data). Hippocratic AI is the pick for clinical outreach such as post-discharge and chronic care calls, with HITRUST, SOC 2 Type II and 1,000+ agents. Luma Health fits health systems that want voice inside a wider patient-engagement platform, and Infinitus leads for payer and pharma calls such as benefit verification.

Top picks at a glance

Scoreboard

Scores are out of 10. The overall score is the weighted average of the criteria below.

#ToolOverallCompliance & safetyEvidence & outcomesEHR integrationConversation quality & coverageScale & maturityPricing & accessPrice fromBest for
1Assort Health
Assort Health
7.87.08.58.58.58.05.0Custom quoteSpecialty and multi-site outpatient groups with heavy phone volume
2Hippocratic AI
Hippocratic AI
7.79.57.07.58.09.04.0Custom quoteHealth systems, payers and pharma running clinical outreach calls
3Luma Health (Navigator)
Luma Health
7.59.06.59.06.58.55.0Custom quoteHealth systems already using Luma for reminders and scheduling
4Hyro
Hyro
7.47.57.08.57.58.05.0Custom quoteLarge Epic health systems automating call centres
5Infinitus
Infinitus Systems
7.28.56.56.58.08.54.5Custom quotePayer calls: benefit verification, prior-auth follow-up and pharma hub services
6Notable
Notable Health
6.98.56.08.06.07.54.5Custom quoteHealth systems automating voice as part of wider front- and back-office workflows
7Hello Patient
Hello Patient
6.77.55.57.07.56.06.0Custom quoteOutpatient, dental and urgent care groups wanting voice, text and chat in one
8Parakeet Health
Parakeet Health
6.57.55.07.56.54.57.5Pay for performancePractices that want to pay only for measured booking gains

Expert reviews

#1 · Specialty and multi-site outpatient groups with heavy phone volume

Assort Health

by Assort Health · Enterprise · Custom quote
7.8/10

Assort Health is the most complete patient-access voice agent for outpatient practices. It answers and makes calls around the clock for scheduling, intake, referrals, refills, lab requests, eligibility checks and payments, then writes the details back to the EHR. It covers 23+ specialties, from orthopaedics and dermatology to cardiology and oncology.

It also has the best independent signal in this category. KLAS, the health IT research firm, published a spotlight on Assort in August 2026: customers gave it A+ ratings for likelihood to recommend and fair charging, and a 94.5 overall score. KLAS warns the sample is small. Assort's outcome numbers, such as 5% more appointments, are vendor figures.

The gaps: security certifications are not listed on its public site, so ask for SOC 2 and BAA terms during procurement, and pricing is quote-only. Its integration is strongest on athenahealth. Pick Assort if you run a busy specialty group and want calls answered and booked end to end. Look elsewhere if you mainly need clinical outreach or payer calls.

Score breakdown

Compliance & safety7.0
Evidence & outcomes8.5
EHR integration8.5
Conversation quality & coverage8.5
Scale & maturity8.0
Pricing & access5.0

Key facts

Pricing
Custom quote (No public pricing.)
Free option
No
Platforms
Phone, SMS, Web chat
KLAS
Emerging Company Spotlight (Aug 2026): 94.5 overall score, A+ for likelihood to recommend and fair pricing (limited data)
Funding
$120M Series C at $1.2B valuation (June 2026), $222M total
Coverage
23+ specialties; 15+ EHR/PM integrations, deepest on athenahealth
Vendor outcomes
5% more appointments, 115% more labour capacity

What we like

  • Widest workflow and specialty coverage for patient access
  • Strong KLAS customer feedback, including on pricing fairness
  • Deep athenahealth integration plus 15+ other systems
  • Well funded, with $222M raised

Watch out for

  • Security attestations not published on the website
  • KLAS data based on a small sample
  • No public pricing
#2 · Health systems, payers and pharma running clinical outreach calls

Hippocratic AI

by Hippocratic AI · Enterprise · Custom quote
7.7/10

Hippocratic AI builds voice agents for calls where clinical judgement matters: post-discharge check-ins, chronic care, screening reminders, medication questions and pharma programmes. Its Polaris system uses several supporting models to double-check the main model on things like drug safety and when to escalate to a nurse. The company says 31,000+ patients have been escalated to nurses and it has had no incidents of harm, which are vendor claims.

It has the strongest compliance set here: HIPAA, HITRUST and SOC 2 Type II, and it takes contractual liability for its outputs. It also sets hard limits: its agents do not diagnose, prescribe, or handle hospice, mental health or children under two.

Weaker points: most safety evidence comes from its own testing with licensed clinicians, not independent studies, and prices are not published. It also does scheduling, but rivals like Assort go deeper on front-desk work. Pick Hippocratic AI for clinical outreach at scale. Skip it if you mainly need a front-desk phone agent for a small practice.

Score breakdown

Compliance & safety9.5
Evidence & outcomes7.0
EHR integration7.5
Conversation quality & coverage8.0
Scale & maturity9.0
Pricing & access4.0

Key facts

Pricing
Custom quote (Pricing not published.)
Free option
No
Platforms
Phone, API
Model
Polaris 5.0 (May 2026): 5T-parameter constellation with a 700B core model
Compliance
HIPAA, HITRUST, SOC 2 Type II; takes contractual liability for outputs (vendor)
Funding
$126M Series C at $3.5B valuation (Nov 2025)
Scale (vendor)
250M+ patient interactions; 1,000+ agents; 50+ EMR integrations

What we like

  • HITRUST, SOC 2 Type II and HIPAA, with contractual liability
  • Clear limits on what agents will not do
  • Large library of clinical, payer and pharma agents
  • Heavily funded, with major health system investors

Watch out for

  • Safety results mostly from vendor testing
  • No public pricing; enterprise sales only
  • Less focused on front-desk scheduling than Assort
#3 · Health systems already using Luma for reminders and scheduling

Luma Health (Navigator)

by Luma Health · Enterprise · Custom quote
7.5/10

Luma Health is a patient-engagement platform (reminders, self-scheduling, intake, waitlists) with a voice AI agent called Navigator on top. Navigator answers calls, books appointments and verifies insurance. Its September 2026 release added outbound agents that call patients to rebook missed visits and close care gaps, writing bookings back to the EHR. It can also connect to other tools through the Model Context Protocol (MCP).

Luma's strengths are integration and security. It lists bidirectional links with eight major EHRs, including Epic, Oracle Health and MEDITECH, and holds HIPAA, SOC 2, HITRUST and ISO 27001. Customer results are vendor-reported: one customer rescheduled 2.3 times more cancelled visits than with SMS reminders alone.

Navigator is younger than dedicated voice products, so its range of call types is narrower than Assort's or Hippocratic's. Pick Luma if you want voice, text and scheduling from one vendor with strong security. Skip it if you need a specialist voice agent for complex calls.

Score breakdown

Compliance & safety9.0
Evidence & outcomes6.5
EHR integration9.0
Conversation quality & coverage6.5
Scale & maturity8.5
Pricing & access5.0

Key facts

Pricing
Custom quote (Sold as part of the Luma platform; demo required for pricing.)
Free option
No
Platforms
Phone, SMS, Web chat
Customers
1,000+ organisations in the US, Canada, UK and Caribbean; 100M+ patients
Security
HIPAA, SOC 2, HITRUST, ISO 27001, TX-RAMP
EHRs
Epic, Oracle Health, MEDITECH, eClinicalWorks, athenahealth, NextGen, Greenway, Nextech
Vendor result
130,000+ staff hours saved with Navigator in 2026

What we like

  • Strongest certification set alongside Hippocratic
  • Bidirectional integration with eight major EHRs
  • Voice, SMS and scheduling on one platform
  • Large installed base of 1,000+ organisations

Watch out for

  • Voice agent is newer and narrower than specialists
  • Results are vendor case studies
  • No public pricing
#4 · Large Epic health systems automating call centres

Hyro

by Hyro · Enterprise · Custom quote
7.4/10

Hyro sells AI agents to large health system call centres. They handle doctor search, scheduling, prescription refills and call routing across phone, web chat and text. Its customer list is strong: Intermountain Health, Baptist Health, Sutter Health, Hackensack Meridian and Tampa General are named users, and Bon Secours Mercy Health invested in its October 2025 round.

Hyro connects directly to EHRs, including Epic, through API calls, which matters because health systems want bookings made in the real Epic schedule. The company claims it can resolve up to 85% of routine interactions; that is a vendor figure and "up to" is doing a lot of work.

We could not confirm Hyro's security certifications beyond HIPAA from public sources, and pricing is quote-only. Pick Hyro if you run a large, Epic-based system and want a proven call-centre deflection partner. Skip it for small practices, which are not its market.

Score breakdown

Compliance & safety7.5
Evidence & outcomes7.0
EHR integration8.5
Conversation quality & coverage7.5
Scale & maturity8.0
Pricing & access5.0

Key facts

Pricing
Custom quote
Free option
No
Platforms
Phone, Web chat, SMS
Funding
$45M growth round (Oct 2025), $95M total at the time
Customers
45+ health systems, incl. Intermountain, Baptist Health, Sutter, Hackensack Meridian
Vendor claim
Up to 85% of routine patient interactions resolved without staff
Reach (vendor)
30M+ patients engaging via chat and voice

What we like

  • Named big-system customers across the US
  • Direct Epic and EHR integration
  • Voice, chat and SMS from one platform
  • Health-system investor backing

Watch out for

  • Resolution rates are vendor claims
  • Certifications beyond HIPAA not confirmed publicly
  • Enterprise-only buying
#5 · Payer calls: benefit verification, prior-auth follow-up and pharma hub services

Infinitus

by Infinitus Systems · Enterprise · Custom quote
7.2/10

Infinitus started with the most tedious call in healthcare: phoning an insurance company to check what a patient's plan covers. Its agents dial the payer, get through phone menus, wait on hold, ask the right questions and return structured results. It now covers prior-authorisation follow-up, claim status, refill coordination, patient education and adherence calls, mainly for pharma hub services and specialty pharmacy.

Scale is its strength. The company reports 350M+ interactions automated and says 8 of the top 10 drug makers use it. It holds SOC 2 Type II, signs BAAs and keeps data in US cloud regions. In 2026 it added a member-services suite for health plans, a no-code agent builder called Studio and a call-review engine called Lens.

It is less of a front-desk scheduling tool, and EHR write-back is less central than for Assort or Luma. Outcome figures such as 400% ROI come from vendor case studies. Pick Infinitus if your staff lose hours on hold with payers. Skip it if you need patient scheduling first. For payer workflows beyond calls, see our best AI prior authorization ranking.

Score breakdown

Compliance & safety8.5
Evidence & outcomes6.5
EHR integration6.5
Conversation quality & coverage8.0
Scale & maturity8.5
Pricing & access4.5

Key facts

Pricing
Custom quote
Free option
No
Platforms
Phone, API
Scale (vendor)
350M+ healthcare interactions automated
Customers (vendor)
8 of the top 10 pharma manufacturers
Security
SOC 2 Type II; signs HIPAA BAAs; US-only data storage
2026 launches
Member-services suite (Feb), Studio no-code builder (Apr), Lens call review (May)

What we like

  • Most mature AI for payer phone calls
  • SOC 2 Type II with clear data-handling terms
  • Broad pharma and specialty pharmacy adoption
  • Fast 2026 product cadence (Studio, Lens)

Watch out for

  • Not a front-desk scheduling specialist
  • ROI numbers are vendor case studies
  • Does not currently serve EU customers
#6 · Health systems automating voice as part of wider front- and back-office workflows

Notable

by Notable Health · Enterprise · Custom quote
6.9/10

Notable is an automation platform for health systems, and voice is one part of it. Its agents also handle registration, intake, referrals, prior authorisation, copay collection and chart review. Voice agents cover jobs such as pre-procedure instructions and inbound calls.

The benefit is breadth: one vendor can automate the call, then the paperwork behind it. Notable holds SOC 2 and ISO 27001:2022 and names large customers including CommonSpirit, MUSC and UC San Diego. Its voice numbers are modest and honest-looking: one customer case shows 25,000+ calls with 57% handled without staff. That is lower than headline claims from some rivals, but it is a real containment figure rather than an "up to" number.

Voice is not Notable's main product, so its call range is narrower than Assort's or Hippocratic's, and prices are not published. Pick Notable if you want one platform for many admin workflows including voice. Skip it if phone calls are your only problem.

Score breakdown

Compliance & safety8.5
Evidence & outcomes6.0
EHR integration8.0
Conversation quality & coverage6.0
Scale & maturity7.5
Pricing & access4.5

Key facts

Pricing
Custom quote
Free option
No
Platforms
Phone, SMS, Web
Security
SOC 2 and ISO 27001:2022
Customers
CommonSpirit, MUSC, UC San Diego, Optum among named users
Vendor case
25,000+ calls handled with 57% containment at one customer
Scale (vendor)
1.5M tasks automated daily across customers

What we like

  • Voice plus intake, referrals and prior auth on one platform
  • SOC 2 and ISO 27001:2022
  • Large health system customers
  • Publishes a concrete containment figure

Watch out for

  • Voice is a secondary product
  • 57% containment trails some rivals' claims
  • No public pricing
#7 · Outpatient, dental and urgent care groups wanting voice, text and chat in one

Hello Patient

by Hello Patient · Paid · Custom quote
6.7/10

Hello Patient is aimed at outpatient practices that want one AI front desk across phone, text and web chat. Its voice assistant, Mia, answers and makes calls 24/7, books visits, and handles follow-ups and billing questions. It serves primary care, urgent care, dermatology, dentistry, optometry, mental health and even veterinary clinics.

Integrations suit smaller and mid-size groups: athenahealth, eClinicalWorks, ModMed, NextGen, AdvancedMD and Veradigm are listed, but Epic is not. The company says it is HIPAA compliant and SOC 2 certified. Its outcome figures (18% more bookings, 95% shorter waits) are vendor claims, and lifetime volume of about 327,000 completed calls is small next to Assort or Hippocratic.

Pick Hello Patient if you run a multi-location outpatient or urgent care group on a non-Epic system and want voice and text from one vendor. Skip it if you are an Epic health system or need clinical outreach.

Score breakdown

Compliance & safety7.5
Evidence & outcomes5.5
EHR integration7.0
Conversation quality & coverage7.5
Scale & maturity6.0
Pricing & access6.0

Key facts

Pricing
Custom quote (Pricing not listed on the website.)
Free option
No
Platforms
Phone, SMS, Web chat
Funding
$22.5M Series A led by Scale Venture Partners (Sept 2025)
Integrations
athenahealth, eClinicalWorks, ModMed, NextGen, AdvancedMD, Veradigm and more
Security
HIPAA compliant, SOC 2 certified (vendor)
Vendor result
18% more appointments booked; 1,000+ providers, 20+ specialties

What we like

  • Voice, SMS and chat from one vendor
  • Good fit for non-Epic outpatient systems
  • SOC 2 certified with HIPAA compliance (vendor)
  • Broad specialty list, including dental

Watch out for

  • No Epic integration listed
  • Smaller call volume than leaders
  • Outcomes are vendor claims
#8 · Practices that want to pay only for measured booking gains

Parakeet Health

by Parakeet Health · Paid · Pay for performance
6.5/10

Parakeet Health is a small company with an interesting deal: it says clients pay only for verified revenue gains above their normal baseline. Its AI handles inbound and outbound work across voice, text, fax and email, including scheduling, referral processing, cancellations and patient recall.

Its integration list is solid for its size, covering Epic, Oracle Health, athenahealth, eClinicalWorks, ModMed and Nextech. It lists HIPAA, SOC 2 and TCPA compliance (TCPA is the US law on automated calls and texts). The 38% appointment lift and 360% ROI are vendor figures from pilots, not independent studies.

The main risk is size. With $3M of seed funding and no later round we could find, it is far smaller than Assort or Hippocratic. Pick Parakeet if you want low financial risk and a vendor that shares upside. Skip it if you need a large, long-established partner for a big health system.

Score breakdown

Compliance & safety7.5
Evidence & outcomes5.0
EHR integration7.5
Conversation quality & coverage6.5
Scale & maturity4.5
Pricing & access7.5

Key facts

Pricing
Pay for performance (Vendor says clients pay only for verified revenue lift above their baseline.)
Free option
No
Platforms
Phone, SMS, Fax, Email
Funding
$3M seed led by Canvas Ventures (Oct 2024)
Integrations
Epic, Oracle Health (Cerner), athenahealth, eClinicalWorks, ModMed, Nextech
Compliance
HIPAA, SOC 2, TCPA (vendor)
Vendor pilot
38% more appointments in a head-to-head pilot

What we like

  • Pay-for-performance pricing lowers risk
  • Covers voice, text, fax and email
  • Epic and Oracle Health integrations listed
  • TCPA compliance for outbound campaigns

Watch out for

  • Small, seed-stage company
  • Evidence is vendor pilots only
  • Limited public detail on languages and scale

How we scored these tools

Each tool is scored 0–10 on the criteria below, using public evidence: independent benchmarks, vendor documentation and pricing pages, aggregate user ratings and reputable reviews. The overall score is the weighted average. Nobody pays to be listed. Read our full methodology.

CriterionWeightWhat we look at
Compliance & safety20%HIPAA BAAs, SOC 2 Type II, HITRUST, ISO 27001, guardrails against clinical advice, escalation to humans and call monitoring.
Evidence & outcomes20%Independent research such as KLAS, peer-reviewed or third-party data, and how clearly vendor ROI claims are labelled and measured.
EHR integration20%Read and write access to Epic, Oracle Health, athenahealth, eClinicalWorks and practice management systems, so bookings land in the real schedule.
Conversation quality & coverage20%Range of workflows, specialties and languages, call containment, latency and handling of hard calls.
Scale & maturity10%Live customers, call volume, funding and staying power.
Pricing & access10%Published prices, pricing model and whether smaller practices can buy.

Patient calls vs payer calls

Healthcare voice agents fall into three groups:

Type What it does Vendors here
Patient access Answers and makes patient calls: booking, refills, reminders, intake Assort, Hyro, Luma, Hello Patient, Parakeet
Clinical outreach Nurse-style check-ins, chronic care, post-discharge, screening Hippocratic AI
Payer and pharma Calls insurers for benefits, prior auth and claims Infinitus (and Notable for wider admin automation)

Pick the group first. A great front-desk agent will not chase a prior authorisation, and a payer-call agent will not book a knee MRI.

What about Epic's own AI?

Epic, the largest US EHR vendor, has a patient-facing AI called Emmie inside its MyChart app. It already helps with scheduling and billing questions by text, and Epic supports outbound calls for appointment management. Epic has said a full voice platform will take time, citing low outbound answer rates of 15 to 30% and high infrastructure costs.

For Epic customers, this means: buy a voice agent now if phone volume is hurting access, but choose one with deep Epic integration (Hyro, Luma, Parakeet or Hippocratic) and a contract that lets you switch if Emmie catches up.

Compliance checklist

Before signing, ask every vendor for:

  • A signed HIPAA business associate agreement (BAA).
  • A current SOC 2 Type II report, and HITRUST if your security team requires it. Hippocratic AI and Luma list HITRUST; Infinitus lists SOC 2 Type II.
  • Call recording and retention terms, and whether your call data trains their models.
  • TCPA rules for outbound calls and texts to patients.
  • Escalation rules: what the agent does with chest pain, suicidal statements or a medication error, and how fast a human takes over.
  • Disclosure: whether the agent tells callers it is AI. Check your state's rules.

How to choose

  1. Measure your phone problem first: abandoned-call rate, hold time and the top five call reasons. Most vendors can automate scheduling and refills; fewer handle referrals and billing well.
  2. Check your EHR: Epic systems should shortlist Hyro, Luma and Hippocratic; athenahealth groups should look closely at Assort; eClinicalWorks and ModMed practices at Hello Patient or Parakeet.
  3. Run a paired pilot: put the agent on one line or site and compare booked visits and abandoned calls against a control site for 30 to 60 days.
  4. Ask for containment, not just "calls handled": containment is the share of calls finished with no staff involvement.

Methodology

We reviewed vendor websites, security and trust pages, funding announcements, KLAS research and trade press as of 23 September 2026. Independent evidence (KLAS) scored higher than vendor case studies, which we label as vendor claims. No vendor here publishes list prices, so pricing scores reflect access and model rather than cost. No vendor paid for placement. This page is for organisations comparing tools and is not medical or legal advice.

Expert tips
  1. Start with after-hours and overflow calls. They carry the least risk, and any booking the agent makes is revenue you were losing anyway.
  2. Write the escalation script before go-live: list the exact phrases (chest pain, can't breathe, suicidal) that must transfer to a human or 911, and test each one on day one.
  3. Ask vendors for containment rate and booked-visit rate from a customer on your same EHR and specialty, not a blended average.
  4. Negotiate a 60-day opt-out tied to an agreed metric, such as abandoned-call rate falling below a set number.
  5. Tell patients up front that they are speaking with an AI and how to reach a person; it builds trust, and your legal team can confirm any state disclosure rules.

Jargon explained

EHR (electronic health record)
The software where a clinic keeps patient charts and schedules, such as Epic or athenahealth.
Containment rate
The share of calls the AI finishes completely without handing off to a staff member.
Benefit verification
Checking with an insurer what a patient's plan covers before a treatment or prescription.
BAA (business associate agreement)
A HIPAA contract where a vendor promises to protect patient health information it handles for a provider.
HITRUST
A demanding security certification widely used in US healthcare, built on HIPAA and other standards.
TCPA
The US law that limits automated calls and texts, including to patients, and requires consent in many cases.

Frequently asked questions

What is a healthcare AI voice agent?

Software that talks to patients, insurers or pharmacies on the phone using speech recognition and a large language model. It books appointments, answers routine questions, checks insurance benefits and writes the results into the EHR.

Are AI voice agents HIPAA compliant?

They can be, if the vendor signs a business associate agreement and protects call data properly. Hippocratic AI and Luma list HIPAA, HITRUST and SOC 2; Infinitus lists SOC 2 Type II and signs BAAs. Always get the BAA and SOC 2 report in writing.

Can a voice agent give medical advice?

The better ones are designed not to. Hippocratic AI, for example, says its agents do not diagnose or prescribe and escalate to nurses when needed. Check each vendor's escalation rules before going live.

How much do healthcare voice agents cost?

None of the eight vendors publishes list prices. Most sell annual enterprise contracts. Parakeet Health says it charges only for verified revenue lift. Budget for integration work as well as licence fees.

What is the difference between this and a general AI voice agent?

General platforms such as those in our best AI voice agents ranking are toolkits you build on. Healthcare vendors come with EHR integrations, clinical escalation rules and HIPAA terms built in, which saves months of work.

Which is best for calling insurance companies?

Infinitus is the most established for payer calls such as benefit verification and prior-authorisation follow-up. See also our best AI prior authorization ranking.

Sources

Every fact on this page comes from public information. Vendor figures are labelled as vendor claims.

  1. Assort Health scores $120M Series C (Fierce Healthcare)
  2. Assort Health 2026 KLAS Emerging Company Spotlight (KLAS Research)
  3. KLAS report: AI agents for patient access (Assort Health)
  4. Assort Health platform (Assort Health)
  5. Hippocratic AI raises $126M Series C at $3.5B valuation (Business Wire)
  6. Hippocratic AI launches Polaris 5.0 (The Healthcare Technology Report)
  7. Hippocratic AI homepage (safety and compliance) (Hippocratic AI)
  8. Luma expands AI-powered patient outreach (PR Newswire)
  9. Luma Health: operational AI for healthcare (Luma Health)
  10. Hyro raises $45M strategic growth round (PR Newswire)
  11. Infinitus AI agents (Infinitus)
  12. Infinitus security (Infinitus)
  13. Notable platform (Notable)
  14. Hello Patient platform (Hello Patient)
  15. Hello Patient secures $22.5M (Fierce Healthcare)
  16. Parakeet Health platform (Parakeet Health)
  17. Parakeet Health raises $3M (MobiHealthNews)
  18. Epic's Emmie and the new race to control healthcare's digital front door (The Health Management Academy)